From: Axay Kalathia <;
Sent: Monday, January 17, 2022 10:40 PM

Subject: Copyright Clarification


Sai Ram Dear National Presidents,

Please forward the following clarification to members:
Sai Ram Dear Sai Family,

Since forwarding the announcement from the Sri Sathya Sai Central Trust, of which the Sri Sathya Sai Media Center is a division, regarding the public notice on copyrights published on the 12th of January 2022, we have received many questions. 
The following are frequently asked questions:
  • Why was this action taken?
    • Protection of the integrity of the presentation of Swami’s life, works, and teachings is an important obligation. The Sri Sathya Sai Central Trust, via its Media Center is the most appropriate entity in the world to take responsibility for this task.
  • Can you provide examples of inappropriate use of material?
    • Editing clips of Swami’s videos, and/or discourses and presenting them out of context to distort the message being conveyed
    • Individuals and outside groups monetarily profiting from Swami’s material
    • Downloading material and then reloading onto a private site and claiming ownership
    • Outside groups/individuals claiming copyright and causing legitimate Sri Sathya Sai Global Council programs to be taken down on multiple occasions
    • Threats of legal action against SSSGC centers for use of discourse, musical programs, devotional songs 
  • Our center wants to have access to this material to spread joy and love to devotees, how can we gain access?
    • Reach out to Zonal Media Committee to help facilitate clearance for your center moving forward
  • What about private or governmental TV and radio stations that provide segments on spirituality and wish to use the material?
    • They can send an email to our Zonal Media Chair stating their request and for what purpose the material will be used and then given clearance.
  • How can anyone claim a copyright on Swami’s material, isn’t it meant for all of humanity?
    • The intent of the copyright is to prevent misuse, not use. Those individuals and organizations that agree to use the material in a legitimate manner, without distortion of the message and mission of Sri Sathya Sai Baba and His organizations will be granted full access. Swami’s teachings are of course freely available to all.  The Sri Sathya Sai Media Center always has and will continue to offer high quality inspirational programs freely available to all. All of Swami’s writings and discourses are freely available on line.

If you have any further questions, please request your center presidents to communicate with your regional or national president. Questions can also be directly sent to our“>Zonal Media Committee. 

In the Service of Sai,

Dr. Axay Shanti Kalathia
SSSGC Zone 1, Chair

Brief History


Sri Sathya Sai Baba was born in Puttaparthi on Nov 23, 1926 – an auspicious Monday in the lunar month of Kartika, when Lord Shiva is especially adored.

His Life
Sri Sathya Sai Baba was born in Puttaparthi on Nov 23, 1926 – an auspicious Monday in the lunar month of Kartika, when Lord Shiva is especially adored. He was given the name Sathyanarayana Raju. What intrigued His mother Easwaramma, most was the unbounded compassion her little Sathya had particularly for the poor and downtrodden. Even as a toddler, He insisted that the beggar at the door be served well in spite of their own limited means and would often give His own share to the needy. When He began school, His playmates were inspired by His ability to lead them to be socially responsible, spiritually aware, endowed with individual and national character. His friends were often fascinated by His extraordinary powers of creating things out of thin air, knowing the future, deep understanding of scriptural wisdom and so on.
The Childhood

The Raju family of Puttaparthi was noted for its piety since the days of the renowned sage, Venkavadhootha, a saintly ancestor who was looked upon as a Guru in hundreds of villages around. Not only did the family build and endow the Gopalaswami Temple (dedicated to Lord Krishna), but Sri Ratnakaram Kondama Raju, the grandfather of Baba’s physical frame, dedicated a temple to Sathyabhama, consort of Lord Krishna, a deity to whom this type of homage is seldom offered in any part of India. Peasants by vocation, they were known for their musical and dramatic talent and were much involved in the propagation of the sacred scriptures through village plays and musicals. Consequently, the family was given the name ‘Bhat Raju’ (Bhat – priest)

The Advent

23rd of November, 1926, the Hindu year of Akshaya, meaning, the Never-declining, the Ever-full. It was the time of sunrise and the villagers were chanting the names of Lord Shiva, remembering that the day was Karthika Somavara, a Monday of the Holy Month of Karthika, devoted to the puja (worship) of Shiva. That day was made even more auspicious for Shiva worship because the ascendant star was Ardra (the star of Shiva). On this day, when these rare and propitious signs came together, the people thronged the temples of the Lord to offer special pujas and pray for His benediction.

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